Mad Fishen | Fishing Products & Accessories | Home of 'The Button'

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mad fishing

Fishing Products & Accessories

Fishermen's Friends

You focus on the fish. We'll take care of the rest. With our easy-to-use digital fish counter and some of the smoothest fishing line on the market, you'll spend more time fishing and less time counting or dealing with snapped lines.

FISHING products

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MAD BRAID Braided Line

$16.99

The Button! Digital Fish Counter

$29.99

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Graph Screen Cleaner/Microfiber Cloth for Marine Electronics

$17.99 $14.99 Save $3.00

MAD BRAID Scissors

$4.99

Mad Fishen orange patch hat

$19.99

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7 products

Graph Cleaner

Say goodbye to fish slime

Say goodbye to fish slime and water spots. This ammonia-free, anti-streak, and anti-static screen cleaner keeps your marine electronics clean with no streaks or lint left behind.

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Happy Customers

★★★★★
The Button is easy to use and a must-have in any tackle. Float feature is definitely a plus.
Troy Stamps

★★★★★
I trialled The Button for the first time in May crappie fishing at the lake. We had three people in the boat and managed to keep an accurate count of fish each day. No more pulling all the fish out of the live-well to recount. Works great!
Jonathan Cody Faryna

★★★★★
Finally had a chance to use The Button today. This is the first gadget I've ever used that I actually use. I think just knowing I had it gave me motivation to fish harder, and at my age that's a blessing. I give this button five stars and do recommend!
Ronnie Ennis